awesome augmented reality application

Autonomy was founded in 1996 in Cambridge, UK. The company has witnessed meteoric growth and with market cap of $7 billion, is the second largest pure software company in Europe and has offices worldwide. It develops a variety of enterprise search and knowledge management applications using adaptive pattern recognitiontechniques centered on Bayesian inference in conjunction with traditional methods. Most recently the enterprise pattern recognition technology company has been active with an awesome augmented reality application. The New York Times reported Wednesday on a forthcoming iPhone app called Aurasma that has the power to turn ink-and-paper publications into interactive mine fields. I recommend this excellent short program from the BBC series ‘Startup Stories’ about them.